We are proud to announce Tonic Music (a UK registered charity) have chosen White Puffin Consulting as their marketing partner. We will be assisting Tonic Music with a wide range of marketing, communications and fundraising objectives to rapidly expand their reach and increase support for them.

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I’ve often encountered misconceptions around what marketing truly entails. It's not uncommon to hear that marketing is simply the team responsible for logos and colours, or that branding and rebranding are one and the same.

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